Meet Rhitambara Purohit, an artist and a teacher whose creative journey began with gouache during a challenging period in her life. Inspired by nature, everyday moments, and the feeling of slowing down, her work explores freedom, calm, and dreamy escapes. Through this collaboration, her artwork moves beyond paper and into wearable pieces designed to bring a little lightness and joy into everyday life.
FLEETING MOMENT
Rhitambara Purohit's Voice
Q1. Could you briefly introduce yourself and tell us about your journey as an artist?
My name is Rhitambara. I’m a teacher by profession, but my creative journey began during a phase when I had to step away from my job. It was a difficult time I found myself in a negative headspace, overwhelmed and unsure of what to do next.
That’s when I discovered gouache. I was always inclined towards art, so I decided to give it a try just as an experiment. In the beginning, I would spend hours painting (even though not very good at it), completely lost in the process and slowly, it helped me shift into a much more positive space mentally with honestly with only goal at the time to finish the set of paints I had bought. However, somewhere along the way, I fell in love with the process itself.
Q2. When did art first become meaningful to you, and what inspirations shape your work today?
Art became meaningful to me during a phase when I wasn’t in a very positive space mentally. What started as just trying out a new medium gradually turned into my safe space and a way for me to disconnect from negativity and reconnect with myself.
Q3. What is your creative process like, from the initial idea to the finished artwork?
I don’t really follow a very structured process. I usually get inspired by nature and things I observe around me, I save references that I like and then recreate them in my own style. It’s mostly about experimenting and going with the flow.
Q4. What story, emotion, or message are you expressing through this collaboration with Familia Fabrica? What do you hope people feel when wearing the pieces?
Through this collaboration, I’m expressing a sense of freedom and slowing down, that I’m constantly drawn to in my work. A lot of it comes from imagining moments that feel light, warm, and almost like I could escape in them. Each piece carries a bit of that mood and together they reflect a more personal, dreamy space that I often find myself going back to, *When someone wears them, I hope they feel a sense of ease and lightness like a small shift in their mood. Almost like carrying a little piece of that calm*.
Q5. What has this collaboration been like for you personally? How does seeing your art turned into wearable pieces feel compared to other formats?
This collaboration is very special on a personal level. I’m used to seeing my work exist on paper, so watching it transform into something people can actually wear feels surreal. Seeing it move out into the world in this way makes it feel more alive. Compared to other formats, this feels more connected; giving a really meaningful feeling as your art becomes a part of someone else’s story too for which I’m grateful about.
Q6. As 10% of Familia Fabrica’s profits from this project support children in need, is there a belief or message you’d like to share with the community beyond the artwork itself?
Knowing that this collaboration also supports children in need makes it feel a lot more meaningful. It turns something personal into something that can quietly make a difference.